Inside The Episode
If your company does $500,000+ a year in revenue and you want a FREE Compliance Assessment on your marketing, go here: https://naoac.com/audit
Two massive new regulation changes were just announced. And if you’re not up to date on them, you could be marketing non-compliantly.
And no, unfortunately not knowing the rules is NOT a defense. I know from experience.
In today’s episode, Greg unpacks the 2 latest HUGE regulatory changes that were just announced and explains EXACTLY what they mean for you and your business. He goes deep on…
- The FTC’s new policy extending key rules to ALL business-to-business marketing calls…
- Tightened requirements around recording and storing phone orders…
- The agency’s focus on preventing AI impersonation in sales and support interactions…
- Heightened scrutiny of Amazon course sellers and “plug-and-play” business models…
- And the rise of privacy complaints and class-action suits over outdated policies…
We go through what these ACTUALLY mean for you, from disclosure requirements for AI chatbots to the risks of promising “passive income” from ecommerce stores.
The key takeaway?
Documentation and transparency have never been more critical for staying out of legal crosshairs. Fail to adapt, and your next customer conversation could become a costly mistake.
Hosts
Anik Singal
Greg Christiansen
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