Inside The Episode
One thing has become crystal clear already in 2024, The FTC means business when it comes to robocall violations.
In this info-packed episode, 20+ year FTC attorney Greg Christiansen dives deep on:
- The ACTUAL rules and recent FCC consent clampdowns around robocalls/ringless voicemails…
- Exactly why robocall violations bring such aggressive actions ($50K fines per instance)…
- Easy proactive steps to ensure you steer clear (proper opt-in disclosures, class action waivers, etc.)…
- Wild “phantom call” tricks shady marketers use (and must avoid)…
Greg and co-host Anik Singal also tackle the big question every marketer wonders…
Can Marketing Ever Be Truly Compliant AND Profitable?
According to Anik’s hard-won experience emerging from his 18-month FTC battle and Greg’s decades advising legit 7+ figure firms, the answer is 100% yes.
- But they reveal the harsh realities about the temporary setbacks and relearning required.
- Plus the 5 dangerous myths far too many “experts” now spread about shortcuts.
- Anik explodes on the notion compliance “doesn’t sell”.
- And the one non-negotiable mindset shift mandatory for success.
If you’re skeptical that compliant marketing can thrive or have questions around the chaos uncontrolled ROBOCALLS create, don’t miss this blunt, myth-busting session!
Hosts
Anik Singal
Greg Christiansen
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